AppLearn
Year
2017
Disciplines
- Brand Design
- Print Layout
- Art Direction
In 2017, AppLearn experienced significant growth within the HR Digital Adoption market, prompting the need to establish a new set of branding principles as part of a planned brand refresh.
I was commissioned to define a new brand direction for the company, including the development of comprehensive brand guidelines to support a newly crafted logomark and colour palette.
The guidelines also outlined best practice for out-of-home applications and the consistent use of the brand across company social media channels.
